Monday, March 1, 2010

Week 6- Visual Literacy

In class we were assigned a photoshop tutorial. Before this, I had never used photoshop before, probably because of the high price of the program. Ever since I started experimenting with photoshop, I have been addicted.

Here is a video that shows you how to work with eyes in photographs. This is an interesting video, and I found it fun to manipulate the eyes in my own photographs.

I recommend that if you are interested in photoshop to try the free 30-day trial. Here

PR and visual literacy?
Understanding how to manipulate pictures is very useful in PR. In PR we are required to create fact sheets, brochures, etc. that are used as promotional packages. By using photoshop and other programs in order to make creative documents, it can make a campaign more appealing. There is actually a specific field of PR, that is digital communication. This person is not only in charge of blog manipulation, but creating ads as well.

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